First Tuesday Strategies Wins 2026 Reed Award

03.21.26

First Tuesday Strategies is proud to announce that we’ve been named a 2026 Reed Award winner for our work on behalf of Senator Lindsey Graham — recognized as Best Canvassing or Literature Piece (Republican) in the Northeast & Southeast region.

This award honors one of the most effective and innovative pieces in modern field campaigning — a door hanger designed to break through the noise and deliver a clear, persuasive message at the most important moment: the front door.


The Challenge

Our objective was simple but critical:

Reinforce President Trump’s endorsement of Senator Lindsey Graham in a way that was immediate, unmistakable, and persuasive.

Voters are being inundated with messaging across every channel. We needed something that couldn’t be ignored, skipped, or thrown away unopened.


The Strategy

We turned to one of the most underutilized — but powerful — tools in the field program:
a highly visual, message-disciplined door hanger.

Instead of treating it like traditional literature, we designed it as a front-door billboard:

  • Instant recognition:
    Bold imagery of President Trump and Senator Graham together
  • Repetition-driven messaging:
    “Endorsed by Trump. Trusted by Trump.”
  • Designed for seconds, not minutes:
    Clear, high-contrast layout built for quick absorption
  • Durability = frequency:
    Unlike mail, the piece stayed on the door — delivering multiple impressions per household

The Result

This door hanger became a high-impact persuasion asset within the broader campaign — helping reinforce a defining message at scale and contributing to a winning communication environment.

And now, it’s been recognized nationally with a 2026 Reed Award.

SHARE
Get In Touch
info@firsttuesdaystrategies.com
(803) 931-0580
Follow Us
@ 2026 First Tuesday Strategies. All rights reserved.