Matt Moore is an award-winning political strategist with extensive experience at the highest levels of party leadership, campaigns, and public affairs. He served two terms as Chairman of the South Carolina Republican Party from 2013 to 2017 and, in 2016, was named to the short list of candidates to lead the Republican National Committee. In 2019, the American Association of Political Consultants named him one of the nation’s “40 Under 40” top campaign professionals.
Prior to his tenure as SCGOP Chairman, Matt held several senior political and government roles, including State Director for U.S. Senator Tim Scott and Executive Director of the South Carolina Republican Party. His earlier experience includes serving as Outreach Director for Governor Mark Sanford, Deputy Political Director for the Republican Governors Association, Deputy Field Director and Software Engineer for the Georgia Republican Party, and Policy Assistant to Georgia Governor Sonny Perdue. Over the course of his career, Matt has advised and guided hundreds of political and public affairs campaigns at the local, state, and federal levels.
Matt’s strategic leadership has helped deliver a series of landmark electoral victories. In 2020, he played a central role in the South Carolina Senate Republican Caucus independent expenditure campaign that defeated three Democratic incumbents and led the direct mail program for U.S. Senator Lindsey Graham’s record-setting campaign. In 2022, he served as a senior advisor to State Rep. Russell Fry’s successful congressional campaign, which unseated a five-term incumbent, and as a chief strategist for Ellen Weaver’s successful campaign for South Carolina Superintendent of Education, helping guide her through both the primary and general elections.
During the 2023–2024 cycle, Matt served as a senior advisor to Trust in the Mission PAC (TIMPAC), supporting U.S. Senator Tim Scott’s presidential campaign. He also again helped lead the South Carolina Senate Republican Caucus independent expenditure effort, which unseated four additional Democratic incumbents.
In the 2025–2026 election cycle, Matt served as one of three principal senior advisors to U.S. Senator Lindsey Graham’s successful primary campaign, helping guide the campaign’s overall strategy while leading its direct mail program. He also served as a senior advisor to the successful independent expenditure effort supporting Alan Wilson for Governor, leading the organization’s direct mail and text messaging programs.
Beyond electoral politics, Matt advises businesses, nonprofits, and organizations nationwide on complex public affairs challenges in Washington, D.C., and state capitals across the country. Drawing on experience across federal, state, and local government, he brings a deep understanding of how policy, politics, public opinion, and governance intersect. His clients have included multiple Fortune 500 companies, and he has helped develop and lead successful public campaigns that have secured voter approval for more than $1 billion in public investments through bond and ballot referendums.
A trusted voice on politics and campaigns, Matt has appeared on Fox News, CNN, MSNBC, and NPR and has been featured in The Wall Street Journal, The Washington Post, The New York Times, and the Los Angeles Times. In 2014, he earned The New York Times’ “Quotation of the Day” for his insight into the power of grassroots activism in the social media era.
Raised in Tifton, Georgia, Matt attended public schools before earning Georgia Tech’s highest academic scholarship. He graduated with honors in industrial engineering and a minor in law before earning a master’s degree in economics from the University of South Carolina. His graduate thesis drew state and national media attention for its innovative application of economic theory.
Matt and his wife, Meg, live in Lexington, South Carolina, with their two children.